TiVo Blocks Tivoli in Trademark Fight
Written January 4, 2019
The Trademark Trial and Appeal Board (TTAB) on December 31, 2018, issued a ruling that prevents light fixture company Tivoli from registering trademarks for its Tivotape and Tivobar electric lighting fixtures. TiVo Brands LLC v. Tivoli LLC, TTAB, Opposition Nos. 91221632 and 91227791, 12/31/18. TiVo Brands LLC successfully argued that allowing Tivoli to register their marks would dilute its well-known brand for digital TV recorders. Further, the TTAB said that Tivoli couldn’t use its decades-old registration of its own name to establish a right to register new trademarks that could tarnish TiVo’s distinctive brand.